News Broadcast Network
Before your message can move mountains, it must reach its audience.  As leaders of the art of television and radio broadcasting PR, NBN can transform your message into news.

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A Combination that's Hard to Beat: A Seasoned Production Team and State-of-the-Art Production Facilities

As a full service firm, NBN has the staff and resources to provide turnkey services, yet we're versatile enough to play a supplementary role assisting your in-house team. Depending on your needs, we can set up a simple, half-day shoot or synchronize a complex, multi-million dollar production. We offer round the clock, year-round availability to manage any broadcast news assignment anywhere in the world.

NBN maintains complete in-house production facilities in its New York, Chicago and Los Angeles offices and satellite locations in 14 cities including Washington, D.C., San Francisco and Seattle.

While we pride ourselves on our state-of-the-art production facilities, we've always recognized that our human resources are our greatest asset. We adopt a collaborative approach to every project, and we work hard to create and maintain a working environment and corporate culture that attracts the brightest minds in the industry. Our award-winning senior producers possess a unique mix of film production experience, broadcast news training and an intuitive feel for the public relations, marketing and advertising fields.

Together, our producers, editors, scriptwriters, technicians and other members of the production staff work as a team to --

  • Manage the complexities of project logistics, keeping tabs on time and budget parameters
  • Develop a strong script and provide consultative support during the editorial development process
  • Conduct research as needed
  • Provide counsel on tactical issues such as the current news climate or the timing of competitor product launches

How to Optimize Your Message for a Visual Medium

Video production requires a great deal of pre-planning before the shoot begins. Our production team will guide you through the production process and structure a timeline to control costs. Considerations may include --

  • The use of proprietary, hard-to-shoot or behind-the-scenes footage, which television news stations, with their limited staff and resources, will find appealing
  • Techniques to help avoid over-commercializing your story, e.g., favoring credible, third-party interviews over company spokespeople
  • Inserting a local angle to boost usage